DISCOVERY AUDIT FOR THE GOOD SCHOOLS GUIDE

Good evening Katherine

Here is the Discovery Audit for

www.goodschoolsguide.co.uk

22

Out of 100

21

Page Speed

The Performance score is a weighted average of the metric scores. Naturally, more heavily weighted metrics have a bigger effect on your overall Performance score. The metric scores are not visible in the report, but are calculated under the hood.

23

Technical SEO

The SEO health score is a algorithmically weighted score based on the status of the crawled URLs throughout the domin.

21

Page Speed

The Performance score is a weighted average of the metric scores. Naturally, more heavily weighted metrics have a bigger effect on your overall Performance score. The metric scores are not visible in the report, but are calculated under the hood.

First Contentful Paint

3.2 s

First Contentful Paint marks the time at which the first text or image is painted. Learn more.

Speed Index

11.2 s

Speed Index shows how quickly the contents of a page are visibly populated. Learn more.

Largest Contentful Paint

9.2 s

Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more.

Time to Interactive

21.6 s

Time to interactive is the amount of time it takes for the page to become fully interactive. Learn more.

Total Blocking Time

3580 ms

Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more.

Cumulative Layout Shift

0 s

Cumulative Layout Shift measures the movement of visible elements within the viewport. Learn more.

23

Technical SEO

The SEO health score is a algorithmically weighted score based on the status of the crawled URLs throughout the domin.

Error Distribution

URL's without errors - 1368

URL's with errors - 4613

Issue Distribution

Issue - 4695

Warning - 12524

Notices - 2772

Issue Distribution

Orphan page (has no incoming internal links)4555
404 Error States32
HTTPS page has internal links to HTTP22
Meta Description too Long12
Meta description tag missing or empty2
H1 tag missing or empty1
Open Graph URL not matching canonical1
HTML file size too large1
Pages with Multiple H1 tags44

If you would like to audit your current Paid Media activity, please pass us your Google Ads ID number so that we we can request access to your account.

Your ID number can be found here:

Adword ID

If you would like to discuss this audit in more detail please get in touch